Monday, May 18, 2020

How Many Pages are Needed for a Brand Building Book - Personal Branding Blog - Stand Out In Your Career

How Many Pages are Needed for a Brand Building Book - Personal Branding Blog - Stand Out In Your Career Are you overestimating the number of pages needed to write a book that successfully builds your personal brand? Many business owners and career-oriented employees who want to write a brand-building book think too big, too comprehensive, and too many pages. Too many brand-oriented individuals think in terms of their college textbooks, comprehensive compilations of every detail associated with a topic, rather focusing on pragmatic, easily-written, easily-implemented, advice-oriented guidebooks or handbooks. And, as a result of thinking too big, they do nothingand, as a consequence, their personal brand suffers. This is a tragedy, especially in light of recent publishing trends. The trend today, is towards smaller, easier-to-read, more focused, action-oriented books! Trend towards shorter, focused books The trend towards smaller, more practical books   is fueled by todays pervasive lack of time. Nonfiction business readersthose who are the most likely prospects for the products and services you offerare more time-conscious than leisure, or fiction, readers. Business readers like books that can be read on airplanes and in airport waiting rooms. Look at the books on display in the typical airport bookstorewhich are responsible for significant amounts of book sales. For every copy of War and Peace-length books on display in the front of the store, there are likely to be dozens of focused business tool books like: Leadership titles like John C. Maxwells Make Every Day Count Marketing titles like Seth Godins Tribes Business fables like Burg and Manns The Go-Giver and Jeffrey J. Foxes Rain Customer behavior titles like Harry Beckwiths What Clients Want Management titles like Bob Prosens Kiss Theory Good Bye The above titles share many characteristics. All are smaller than most books. The chapters are shorter, the advice is more concise, and the tone is empathetic and conversational. They are books with chapters that can be enjoyed and digested during short reading sessions. The market has spoken: style, brevity, focus, and easily-applied lessons are more important than length and in-depth coverage of every detail. Advantages of short books Books similar to the above offer win-win situations to everyone concernedauthors, publishers, and readers: Authors. Shorter, focused, books can be written, edited, and published in less time than longer, omnibus, volumes. Two, possibly, three books can be written and published as individual titles in a series, multiplying the authors presence and search engine optimization visibility. Publishers. Shorter, more affordable, books not only appeal to a larger market than long, expensive books, they also represent less risk for the publishers. With less money at risk, they are more likely to accept book proposals and topic ideas. Readers. Readers, too, benefit. They can squeeze their reading in whenever they have a few moments, rather than scheduling research time. Brevity also makes important ideas and lessons easier to locate and easily implement. The actionable ideas clearly emerge, rather than being buried in unnecessary detail. Consider all of your format alternatives Avoid thinking bigger than you have to. Consider the advantages of writing a short, focused, book rather than an encyclopedia. You dont have time to waste, your readers dont have time to waste, and your publishers want to spend the minimum amount of money necessary to get a new title on the market. Take off the textbook blinders and write the type of practical brand-building book thats in tune with what publishers and readers want! Author: Roger C. Parker is a “32 Million Dollar Author,” book coach, and online writing resource. His 38 books have sold 1.9 million copies in 35 languages around the world. The NY Times called his Looking Good in Print “…the one to buy when you’re buying only one!” Roger has interviewed hundreds of successfully branded authors and shares what he’s learned at Published Profitable and his daily writing tips blog.

Friday, May 15, 2020

The Arts and Your Career - Why It Usually Doesnt Work - Career Pivot

The Arts and Your Career - Why It Usually Doesn't Work - Career Pivot The Arts and Your Career Creating a career in the arts or music is incredibly difficult. I work with so many clients who are highly creative. They tend to have big interests in the arts and music. Many have stuffed those interests because they cannot make a living at what they love. Let me tell you two stories about clients who have started to feed those interests. Susan and Photography I have written about Susan twice before: Case Study â€" Targeted Job Search The Illusion of Job Security Susan started her career as a photographer. She quickly found that she was unable to make photography into a viable money-making career. So, she just stopped. Her top three Birkman interests were Literary, Social Service, and Artistic. She was highly creative and loved helping people. Her job in market research allowed her to fill the first two, but she had stuffed her interest in the arts. When I learned this, I told her to get out her phone and just start taking pictures. She needed to fill her interest in the arts! She responded, “Take pictures of what?” My response was, “Anything you want!” Susan has gone through ups and downs (as you will discover in the previous posts). She is currently working for herself taking project jobs. Over the last few years, I periodically get texts from Susan with absolutely beautiful images. Each time, you could tell she was beaming. Listen to the most recent episode The photograph above was taken a few months ago and was just accepted into a major black and white photography competition. Susan texted me when she learned her photograph had been accepted. Susan was ecstatic. She does not get to fill this interest in her career…but it can beâ€"and needs to beâ€"filled in her personal life! (More: Talents versus Skills â€" Do you know the difference?) Steve and Music Steve graduated from high school and pursued a music degree. After a couple of years in college, he realized that he would never be able to make a living as a musician. Sound familiar? Steve pursued multiple business degrees and was pretty successful. When the great recession caused his business to fail, he was at a crossroads. He was now almost 40 years disconnected from his musical past. He found work and was doing okay financially, but he was not happy. Almost by accident, he reconnected with some band buddies from his past. He found that his passion had not gone away. The arts and, more importantly, music fed his soul. The business world of music has changed dramatically in the last ten years. Now, we are working together to see if he can marry his acumen in business with his love for music. Common Themes When I work with clients who have high interests in the arts and music, there are some common personality characteristics: They tend to be more shy and introverted than normal. Some have learned to behave like extroverts, but they really are closet introverts. They are far more likely to be emotional and kind, empathetic souls. They do not like conforming to strict rules. They tend not to function well in rigid environments. They like to add flair to their work products. This often comes out in beautiful Excel spreadsheets and PowerPoint presentations. They take pride that their work products look good! The Arts and Your Career Rarely Intersect I remember being in Washington D.C. last year to visit our son and daughter-in-law. We were in the National Portrait Gallery and met a young employee who was a recent college graduate with an art history degree. I told her congratulations on finding a good job where she actually got to use her degree. More importantly, I said I was sure her parents were even more ecstatic that she found a position using her art history degree! Those of you who have high interests in the arts and music are probably not getting those needs filled within your career. If you have stuffed those interests in order to pursue a career that pays the bills, puts food on the table, pays the mortgage, and puts your kids through college, you may want to resurrect those interests. Have you taken your interest in the arts or music and stuffed it? Maybe it is time to repack your bags! Marc Miller Like what you just read? Share it with your friends using the buttons above. Like What You Read? Get Career Pivot Insights! Check out the Repurpose Your Career Podcast Do You Need Help With ...

Monday, May 11, 2020

Updating Happy Hour is 9 to 5 - The Chief Happiness Officer Blog

Updating Happy Hour is 9 to 5 - The Chief Happiness Officer Blog UPDATE: The book has already gone out and Ive received the edits, updated the manuscript and sent it in to the publisher. Thank you to everyone who helped out!! I am currently updating my first book Happy Hour is 9 to 5 for its upcoming re-release with Pine Publishing. I wrote the book way back in 2007 and I want to make sure that the book is properly updated and still relevant. Would you like to help me? Im looking for some people to read through the book (or just parts of it) and give me their honest feedback on what I should update. Would you like to help me out? If so, heres what you must do: Write a comment below dont forget to include your name and email address I will email you the book as a pdf e-book You read it through and send me your comments back I update the book and will be eternally grateful :o) Thanks in advance. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related

Friday, May 8, 2020

Tips For Writing a Resume - How to List Bachelors Degrees on a Resume

Tips For Writing a Resume - How to List Bachelor's Degrees on a ResumeWriting a resume can be a daunting task for even the most experienced job searcher. Fortunately, there are many professionals who have already made this very important step of the job search process easy by providing some useful tips on how to list Bachelor's degrees on a resume.Writing a resume is something that every job seeker should do before starting their search for a new job. This not only enables them to know exactly what job duties they should be expecting when interviewing, but it also helps them to know their professional qualifications in a very concise manner. Doing this correctly is important, since a resume is the first impression a potential employer will have on you, and if you don't give them a good impression, they'll avoid hiring you entirely.The first tip for writing a resume is to make sure it's unique. Make sure that you're able to mention your work experience, rather than your 'degree' from any university. An effective way to do this is to list all the jobs you've held, rather than simply listing your bachelors.Next, remember that writing a resume doesn't have to be difficult or confusing. If you've got friends who are job hunters, ask them for some input on the proper format of your resume. You can also seek professional advice from those professionals, if need be.Lastly, keep your personal anecdotes and accomplishments to a minimum. You may want to include personal awards and trophies that you've received, but the key here is to not overdo it. While having an impressive list of awards and accolades can be a good thing, most employers would rather hire someone who's less obvious about it.Once you've gotten the basics of how to list Bachelor's degrees on a resume, you'll then need to create your resume format. You'll find that the majority of resumes are designed for a more conversational tone; one that uses proper grammar and spelling as well as good composition.Resum e formats vary depending on the job and the organization that will be using the resume. For example, you'll find that most job seekers don't like to write a resume for a technical position. Rather, they tend to write a resume for a position with a more general term like project manager or marketing coordinator.As a result, while some resume writers will use the language of their bachelor's to impress the employer, most of them will try to emphasize their previous experiences in another field. Therefore, it's important to make sure that you're presenting yourself in the best light possible when creating your resume. By following these tips, you'll be able to quickly and easily write a resume that will help you land the job of your dreams.

Monday, April 27, 2020

Resume For Pharmacy Technician - All That You Need to Know

Resume For Pharmacy Technician - All That You Need to KnowThe first thing you have to do when writing a resume for pharmacy technician is to decide on the general area of practice of the job. If you are just going to opt for a general pharmacist career, this would be an important part of your resume.On the other hand, if you have decided on a particular specialty such as pharmacy technician, you would want to look for certain elements that will help you in giving an impression of your skills and knowledge to the potential employer. It would be helpful if you write a resume for pharmacy technician which is relevant and informative to the position. There are some critical factors to keep in mind while preparing a resume for pharmacy technician:This job usually calls for strong analytical skills, particularly those with excellent writing skills. So make sure that the resume that you are writing covers all aspects of your skills as a pharmacist, including skills in basic drug identificat ion, pharmaceutical chemistry, pharmaceutical design, and analytical and packaging techniques. Add the best analytical concepts such as chemistry, pharmacology, microbiology, pathology, pharmacognosy, toxicology, and medical statistics. Employers would really appreciate your writing ability and technical competence.In your resume, you should try to highlight your efforts and accomplishments not only in recent but also in past years and do not forget to mention any academic qualifications. You can also cite your work experience.Your resume for pharmacy technician should contain your most significant achievements. These include first or second year courses that were taken, certifications, awards and other meaningful work experiences. Your goals should always be clearly outlined. Make sure that you can easily back up your claims with proper references.Make sure that the content of your resume does not contain irrelevant information. Keep it to a minimum to give the impression that you can excel in the job and would not get bored easily. If you are not very confident of your skills, you can mention facts that you would love to get but could not because you are new to the field.To summarize, a pharmacist must possess a comprehensive knowledge of drug pharmacology, clinical pharmacology, and clinical pharmacology principles, laboratory pharmacology, and molecular pharmacology. So if you are planning to embark on a career as a pharmacist, writing a resume for pharmacy technician is the best decision to make.

Friday, April 17, 2020

Definitions of Example of Adaptable Skill in Writing Resume

Definitions of Example of Adaptable Skill in Writing Resume For more specific technical jobs based on a specific skill, it is significantly simpler to demonstrate. Identifying desirable crucial skills is vital. Secondly, you should establish if you possess knowledge and techniques outside project management in that area. By way of example, knowledge of foreign languages is an excellent skill that may be convenient in various professional contexts. Example of Adaptable Skill in Writing Resume for Dummies You may be interested in risk assessment examples. You might also see totally free needs assessment examples. You can also take a look at technology assessment examples. You might also take a look at performance assessment examples. Example of Adaptable Skill in Writing Resume Options There are a couple of distinct kinds of skill sections and formatting options which you should think about when crafting your resume. You'll find more details on different kinds of skills fo r a resume in the previous section. Analytical skills are the ability to assemble information, visualize and solve complex in addition to simple troubles with the information available. Double-check if you're utilizing the proper abilities and experience keywords. So acting the use of a critical team member is a significant adaptive skill hirers look out for. If you are in possession of a wide selection of technical abilities, however, your abilities may wind up being precisely what gets you hired. If you would like to display your organization skills, acquiring a tightly structured resume certainly helps. There are lots of other transferable skills that may draw a link between your present career and your preferred position as an educator. Soft abilities, on the flip side, aren't simple to quantify. They are much harder to quantify. Mainly because they cannot be easily taught. Functional resumes are excellent for highlighting transferable skills which are applicable to your new field of work. Chronological resumes aren't the ideal fit for fresh graduates since they don't have a lot of expertise in the very first location. Who Else Wants to Learn About Example of Adaptable Skill in Writing Resume? One should make certain that your resume presents the employer that you're a consummate problem solver. Choosing the proper candidate for a position, as an example, shows critical thinking. When applying for employment, it's highly recommended that you emphasize both of your skill sets to your employer. Skill assessments are essential to acquire an in-depth view of somebody's technical and soft skills, which are both equally important to execute well at work. What's more, writing lesson plans may appear daunting, but not to worry since you're an expert at writing procedures for your workplace. There are styles of preparing your skills section that may still show you in the very best light. It's particularly important if writing your work experien ce. Read through it a couple of occasions and you'll probably spot three or four essential skills mentioned many times throughout the document.

Sunday, April 12, 2020

Challenge Attend A Networking Event - Work It Daily

Challenge Attend A Networking Event - Work It Daily Today’s Work It Daily Challenge is to attend a networking event. The truth is, networking doesn’t sound fun or glamorous. In fact, attending a networking event can sound downright terrifying to some people. Just the THOUGHT of walking up to a stranger and starting a conversation out of thin air can trigger crippling anxiety and nausea. However, networking is a huge part of your personal and professional success. Whether you want a new job, more clients, or more friends, networking comes into play in almost every area of your life. If you have trouble meeting new people or get anxiety when you’re in a room full of strangers, consider training yourself to be a better networker. Challenge yourself to step out of your comfort zone! So, make it a goal to attend a networking event in your area this month. Whether it’s a cocktail party, industry-related event, or a traditional networking event, find an event that will allow you to network with other people. The more events you attend, the easier it will be to strike up a conversation with a stranger. Plus, it will allow you to build up your network, which will open you up to new opportunities. Get comfortable with the idea and practice of meeting new people, starting conversations, and building professional relationships. It will be difficult at first, especially if this isn't your strengths, but it will be worth it. Stick with it! It will allow you to create a strong network of people you can trust and lean on when you need help. And who doesn't want that? How do you attend a networking event without getting intimidated? What's your secret to networking success? Tell us! Related Posts: Challenge: Give Yourself Decision Deadlines Challenge: Perform One Random Act Of Kindness Today Challenge: Wake Up 30 Minutes Earlier   Have you joined our career growth club?Join Us Today!